About Us
More than 50 years ago, Richard Shipley identified a critical gap in the business world: the absence of a common standard for business writing. As a language specialist, he founded Shipley to bring clarity, consistency, and professionalism to business communication. His pioneering style guide laid the foundation for the first recognised standards in business writing.
Building on this legacy, Stephen Shipley extended these principles into the world of bids and proposals. By combining structured processes with persuasive writing techniques, he transformed proposal development into a strategic discipline and helped define a new profession.
This leadership led to the creation of a professional community. Stephen Shipley initiated the movement that resulted in the formation of the National Association of Proposal Professionals, which later evolved into the Association of Proposal Management Professionals (APMP).
Today, organisations engage Shipley to strengthen their business growth by improving how they win competitive opportunities.
Curious how this could improve your win rates?
Contact us for a free consultation.
What Clients Engage Us For
Business Development Consulting
Organisations engage us for expert consulting support to win more contracts, particularly in competitive government and commercial markets. Our consultants support clients with:
- Capture planning
- Proposal development
- Strategic pricing
- Presentation coaching
- Colour team reviews
Industry-Leading Training
Clients work with us to build sustainable business-winning skills across individuals and teams through:
- Capture and proposal training
- Business development leadership training
- On-demand learning
- Tailored corporate workshops
- Shipley certification
AI Enablement Services
AI must be underpinned by responsiveness and strong fundamentals. Clients engage us to integrate AI tools into proposal and business development workflows to:
- Automate elements of proposal writing
- Improve efficiency
- Reduce rework and errors
- Enhance win rates using data-driven insights
Global Reach
With offices in more than 39 countries, Shipley supports organisations across industries including:
- Defence
- Aerospace
- Healthcare
- Energy
- Professional services
Professional Associations
Shipley helped establish the Association of Proposal Management Professionals (APMP) and remains a Platinum Sponsor, supporting professional certification and continuing education for proposal professionals.
