Buyers today want to feel 'Autonomous' & 'Competent'

Do your sellers need re-skilling? 

Transform the way your team sells – with Shipleywins and Richardson Sales Training.  These are based on behaviour science enabling sellers to better engage with buyers.


What Makes Us Different?

Sales Training with Shipleywins & Richardson

We don’t do generic training.  Our programs are not for every seller. 
Our programs combine Shipleywins’ expertise in complex sales with Richardson’s proven global methods—designed to be:

  • Practical – ready to use in real sales situations.
  • Tailored – built around your team’s needs.
  • Integrated – covering the entire sales journey.

That’s how we help teams sell smarter and win more.


Consultative Prospecting

Turn Every Prospecting Moment Into Forward Momentum

The Consultative Prospecting Workshop equips sales professionals with an agile, sprint-based approach to engaging prospects through meaningful, value-driven interactions. Combining Richardson’s proven consultative and solution-selling techniques with Shipleywins’ focus on preparation, relevance, and tailored messaging, it helps teams build trust, create momentum, and advance every conversation with purpose.

Consultative Selling 

Sell With Clarity, Confidence, and Real Momentum

The Consultative Selling Workshop gives your sales team a powerful, agile methodology that blends the best of Solution Selling and traditional Consultative Selling into one modern, proven approach. By focusing on the critical actions that drive buyer confidence, reduce risk, and keep deals moving, this program empowers sellers to quickly understand changing customer needs, build trust, and win more consistently in today’s non-linear, high-stakes buying environment.

6 Critical Skills & Objection Handling 

Equip Your Team With the Skills to Open Doors, Understand Needs, and Position Real Value

The 6 Critical Skills & Objection Handling Workshop gives sales professionals at any level the conversational tools they need to prepare effectively, engage meaningfully, uncover insights, and confidently address objections. Through a full day of hands-on practice, role-plays, and real case scenarios, participants strengthen their presence, improve questioning and listening skills, and learn to articulate value and differentiation in a way that resonates with customers and drives stronger outcomes.


Pricing to Win 

Find the Sweet Spot Where You, Your Customer, and Your Competition All Say ‘Yes’

The Pricing to Win Workshop helps organizations master the principles behind defining the optimal price-to-win range by understanding customer trade-offs, competitor positioning, and their own value and capability landscape. This practical, intelligence-driven program shows teams how to use insights, value propositions, and risk mitigation strategies to shape buyer perception, strengthen strategy, and confidently target the price and solution combination most likely to win.

Major Accounts Management 

Win More, Grow More, and Strengthen Every Strategic Relationship

The Major Accounts Management Workshop equips account managers with a practical, repeatable methodology to grow revenue, increase share of wallet, and elevate relationships within key accounts. By combining structured account insights, key player analysis, strategic initiative alignment, and clear execution planning, this program helps teams identify opportunities, close revenue gaps, and drive long-term, profitable growth in their most important accounts.


Business Storytelling 

Turn Information Into Impact and Conversations Into Connections

The Business Storytelling Workshop helps sales professionals cut through information overload by crafting stories that make messages meaningful, memorable, and emotionally compelling. By learning how to humanize data, build trust, and spark richer dialogue, participants discover how storytelling can differentiate their value, inspire customer action, and elevate conversations throughout the entire sales process.

Managing Effective Teams Workshop

Transform Great Employees Into Confident, Capable Managers

The Managing Effective Teams Workshop equips new and developing managers with the coaching mindset, leadership skills, and agile methods needed to guide their teams with clarity and confidence. By addressing the common gaps between high-performing employees and effective managers, this program provides practical tools to overcome coaching barriers, improve performance, and build a strong leadership foundation that drives lasting team success.


Virtual Selling 

Master the Skills to Build Trust, Connection, and Confidence—From Any Screen

The Virtual Selling Workshop equips sales teams with the mindset, structure, and hands-on practice needed to confidently engage customers in a fully remote environment. Through proven virtual selling techniques, best practices, and real-time simulations, participants learn to build trust, lead effective online meetings, use virtual presence to create meaningful engagement, and drive clear outcomes that keep opportunities moving forward.

Developmental Coaching 

Shift From Managing Tasks to Growing People

The Developmental Coaching Workshop empowers managers to move beyond directing and telling, and embrace a coaching mindset that builds accountability, motivation, and lasting performance. By using a proven coaching framework, managers learn to overcome common coaching barriers, spark meaningful self-discovery, and help team members grow through stronger problem-solving, clearer communication, and continuous improvement.


Negotiations To Win

Win High-Value Deals With Confidence, Clarity, and Collaborative Strategy

The Consultative Negotiations workshop (NTW) equips sellers with advanced, repeatable methods to plan and execute negotiations that create mutual value while protecting margins. Through practical tools, structured frameworks, and real-world exercises, participants learn to reduce concessions, strengthen their negotiating position, and confidently guide high-stakes conversations toward successful, win-win agreements.

Presentations to Win 

Transform Every Presentation Into a Clear, Confident, and Compelling Performance

The Presentations to Win Workshop helps professionals at any level master the fundamentals of powerful presenting—whether in formal boardrooms, customer meetings, or internal team sessions. Through interactive practice, personalized video feedback, and hands-on coaching, participants learn to craft strong messages, engage audiences with confidence, and deliver presentations that truly influence, persuade, and inspire.

Tailored Learning Paths 

Every organization is different—which is why our programs can be combined and customized.
Whether you want to sharpen prospecting, strengthen negotiation, or build a full consultative sales approach, we create a learning path that matches your team’s needs and maturity.


Example combinations:

  • Virtual Selling + Consultative Negotiations → for teams closing deals remotely
  • Consultative Selling + Six Critical Skills → for building strong client relationships
  • Consultative Prospecting + Consultative Selling → for growing pipeline and accelerating wins

Ready to accelerate your team’s sales performance?

Let’s design a training program that fits your team perfectly.